Lost Sales is a funny thing. They are one of the most fundamental aspects of effective inventory management, yet one of the hardest to make routine or habit.
First and foremost it is the responsibility of the Parts Manager to clearly define to his or her staff what a Lost Sale is and isn’t.
Second, the PM must also explain to their staff why recording lost sales is important and how it affects the way parts may ultimately phase in.
Third, a PM must understand that in order to record lost sales effectively, the recording philosophy and process must be taught, monitored, and most importantly enforced.
With regular training (since 2007) and monthly reporting from Corporate to the dealers, Infiniti dealers have increased their lost sales recording over 440% (yes, 440%). The net affect has seen improved off the shelf fill rates, less VOR’s, and increased return utilization, all with minimal impact to increased inventory value.
ASR on Infinitinet is different from other DMS and RIM systems.
ASR looks at lost sales differently compared with how other manufacturers do and how other DMS systems treat lost sales - with ASR there is ZERO risk. If a part is phased in by ASR there must be transactions to justify it. If an ASR part has no activity for the next 12 months ASR will ask for it back at 100% credit.
Is a phone inquiry (assuming the part is not in stock) simply that, an inquiry? Yes, perhaps. Should it be a recorded as a Lost Sale? Yes and here is where recording a lost sale in that instance is not a bad thing.
If a request for that part never occurs again, then the one lost sale didn’t hurt as there would be too few transactions for ASR to phase it in.
If an instance (sale or another lost sale) does occur in the future, then ASR would track the history and determine, over time, and based on the phase in matrix, if it meets phase-in criteria.
My point is the lost sale does not hurt and establishing the habit is important. Multiple transactions that occur between Saturday to Friday (the ASR week) for the same part number are only counted as 1. Recording a lost sale does not automatically phase the part in, and will only if there has been enough demand. you prefer to order or carry in stock.
When you record too few lost sales, this will have an impact on your ASR order utilization, thus forcing you to place more manual orders to compensate. Let ASR see all the demand, then ASR will place the orders.
Keep in mind the role that the Parts department plays in service retention, shop and technician productivity and even the availability of loaner cars. ASR needs to see all the demand.
I have a few rules - when in doubt, record the lost sale – always better to err on the side of doing so versus not.
Next, record all lost sales from your service department. This will impact the parts that your service clients need rather than what you may prefer to carry in stock.
Last, and likely controversial, my definition of a lost sale is “any request for a part that you cannot satisfy from your shelf at the time of the request” (period)…regardless if the part is on order or down the street at another dealer. The fact is you did not have the part in stock.
One last thing, and this may or may not be common knowledge, each individual who is able to sell parts should be recording 2-3 LS per day as a guideline. If you figure at a minimum of 2 per person per day, and considering Saturdays (about 312 business days), the magic number to strive for, annually, is 624 per person.
Now start tracking your department’s performance (do you know how? If not email me).
Ok, I’m done.